Social Media Marketing: Facebook (Part 1)

Facebook is about connecting with friends and sharing information.  There is an inherent amount of trust when content is shared by friends.

93% of US adult Internet users are on Facebook

Facebook is a phenomenon matched by no other website. It’s number of users are huge and they are highly engaged.

1 out of every 8 minutes online is spent on Facebook

Around the world and in Kelowna, Facebook has replaced many other internet activities such as email, instant messaging, photo/video sharing, blogging, games and online shopping.  It has become a conduit for most social activities we perform online. It’s not wonder that we are spending huge amount of time on Facebook.

The average Facebook user spends >11 hours/month on Facebook

In the second part of this article, we’ll discuss what this means for Kelowna businesses.

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