With user trends constantly increasing towards the mobile web, how your website looks on a smaller screen matters more than ever. When trying to decide whether or not to make the move to mobile there can be a ton of questions you’ll need to consider. By taking the time to browse through some of the top mobile websites that exist today you’ll be able to gain inspiration and perspective about where to start.
Although responsive website design is uber trendy, there are some advantages that dedicated mobile websites offer:
- Dedicated mobile sites offer a superior experience for smart phone users since they are specifically designed for compact browsing experiences… no compromises necessary.
- Location, map, phone numbers are prioritized for people on the road, with nice large finger and thumb sized buttons to tap.
- Products and services descriptions are summarized and neatly organized instead of being scattered across 100 mile-long pages.
- Daily deals, discounts, and offers are front and center for in-store comparison shoppers.
- Social media sharing is readily accessible.
- With a bit of creative magic, mobile sites can feel like custom apps, without the high custom app price tag.
In this article we’re going to highlight some of the top mobile website designs today. After you’ve browsed the list below and want to move forward with a new mobile website, get in touch with our Kelowna web design team to discuss options. We’ll explore whether an “all-in-one” type of responsive website is the right fit, or a truly dedicated mobile design like the examples below in is order.
Follow along on your own smart phone as we review some great mobile website designs…
We love Hubspot’s design due to its simplicity and ability to capture its brand’s message in a very straightforward way. Their color scheme is also very easy to read and pleasurable on the eyes.
Our favorite thing about this site is how nicely their video integrates into their design. Even though they use a YouTube video, they manage to present it in an elegant manner. The semi-infinite scrolling feature is also fun to use, and shows just how much time they spent on design.
#3: JC Suzanne
Although we’re not a huge fan of the site’s loading feature, the rest of the site makes up for it. The use of a unique slider captivates users and showcases the site’s unique design aesthetic.
Squarespace does an incredible job at utilizing the entire smart phone screen. The slider is the size of the entire screen, and each slide draws you further into their work. The constant movement feature adds a dash of human-ness and lets you connect deeper with the site.
#5: The Work Cycle
This site is simple, yet has found a great way to implement infinite scrolling. Instead of cramming in a lot of information they’ve found a way to showcase their work in a manner that doesn’t leave you feeling overwhelmed. The circle navigation is also a nice touch.
Evernote has a very simple design that does a great job at getting you to take the action they want—downloading their app. The clean design of their site also makes you want to download the app, even to just try it out, after all it’s so simple.
This website does a great job at conveying their service and app in a very straightforward manner, with a cool use of a cropped photo background. If you’re looking for a driving service, you’ll be able to download their app within seconds.
This mobile dedicated site makes it easy to explore their store. There aren’t any extra bells and whistles, however, it allows you to do the one thing you’ve come their to do, buy shoes. Often the most straightforward websites are the best at serving their customers. And made for fingers and thumbs, not mice!
Timberland’s website is another example of a very straightforward design that enables users to do exactly what they want to do. This website isn’t setting any trends, but demonstrates easy navigation and good usability.
#10: Ralph Lauren
Ralph Lauren’s dedicated mobile website is very clean. It does a great job at symbolizing their brand, which is understated, yet elegant. Their display also makes it very easy to navigate and find what you’re looking for.
We hope you’ve found our collection of mobile websites valuable and have gained some inspiration for your own mobile design. Most mobile websites today employ flat design, and a minimalistic layout for quick loading and easy use. However, aside from trends, your brand should be the driver of the look and feel of your site.
If you want to get started with your mobile website design please get in touch with our web design in Kelowna team. We’re all about creating amazing experiences for your customers.