Search Engine Marketing (SEM)


Marketing agencies exist to help communicate the message of other companies.  They are creative storytellers, entertainers, and influencers.  If you X-RAYED a marketing agency you’d probably see something like the illustration below.  Some firms specialize in just one area, while others are full-service, integrated agencies. Enjoy the infographic below, knowing that marketing agencies are filled…

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If you work in a digital marketing role, you’re probably always obsessing over top Google rankings for your products/services.  Search engine result pages (SERPs) are busier than ever with ads, local listings (map pointers), and new-fandangled thingies like image carousels and knowledge graphs, mixed in with good old fashioned organic search results.  Ever wonder what…

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