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	<title>Twin Creek Media Blog &#187; copy writing</title>
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		<title>Integrated Marketing &#8211; It&#8217;s What We Do</title>
		<link>http://www.twincreekmedia.com/blog/2010/02/integrated-marketing-its-what-we-do/</link>
		<comments>http://www.twincreekmedia.com/blog/2010/02/integrated-marketing-its-what-we-do/#comments</comments>
		<pubDate>Fri, 05 Feb 2010 22:34:37 +0000</pubDate>
		<dc:creator>James Shaw</dc:creator>
				<category><![CDATA[What We Do]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[animation]]></category>
		<category><![CDATA[app development]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[copy writing]]></category>
		<category><![CDATA[database]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[integrated]]></category>
		<category><![CDATA[kelowna]]></category>
		<category><![CDATA[magazine]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[okanagan]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[print]]></category>
		<category><![CDATA[programming]]></category>
		<category><![CDATA[radio]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[traditional]]></category>
		<category><![CDATA[TV]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://www.twincreekmedia.com/blog/?p=100</guid>
		<description><![CDATA[<p><a href="http://www.twincreekmedia.com/blog/wp-content/uploads/2010/02/TCM_blog_whoweare.gif" rel="shadowbox[post-100];player=img;"></a></p>



<strong>ASSESSMENT SERVICES</strong>

<strong> market research</strong>
<strong>competitive analysis</strong>
<strong> brand audits</strong>
<strong> strategic planning</strong>
<strong> industry surveys</strong>
<strong> web analytics &#38; SEO score cards</strong>
<strong> marketing and communications plans</strong>


<strong>CREATIVE SERVICES</strong>

<strong>graphic design</strong>
<strong>web design</strong>
<strong> photography</strong>
<strong> video</strong>
<strong> copy writing</strong>
<strong> database programming</strong>
<strong> custom app development</strong>
<strong> 3D animation</strong>
<strong> interactive motion graphics</strong>


<strong>MEDIA DELIVERY SERVICES</strong><p>&#8230; <a href="http://www.twincreekmedia.com/blog/2010/02/integrated-marketing-its-what-we-do/" class="read_more">Read the rest</a></p>]]></description>
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<p><a href="http://www.twincreekmedia.com/blog/wp-content/uploads/2010/02/TCM_blog_whoweare.gif" rel="shadowbox[post-100];player=img;"><img class="aligncenter size-full wp-image-115" title="TCM_blog_whoweare" src="http://www.twincreekmedia.com/blog/wp-content/uploads/2010/02/TCM_blog_whoweare.gif" alt="Twin Creek Media introduction" width="600" height="332" /></a></p>
<table style="height: 180px;" width="715">
<tbody>
<tr>
<td valign="top"><strong>ASSESSMENT SERVICES</strong></p>
<ul>
<li><strong> market research</strong></li>
<li><strong>competitive analysis</strong></li>
<li><strong> brand audits</strong></li>
<li><strong> strategic planning</strong></li>
<li><strong> industry surveys</strong></li>
<li><strong> web analytics &amp; SEO score cards</strong></li>
<li><strong> marketing and communications plans</strong></li>
</ul>
</td>
<td valign="top"><strong>CREATIVE SERVICES</strong></p>
<ul>
<li><strong>graphic design</strong></li>
<li><strong>web design</strong></li>
<li><strong> photography</strong></li>
<li><strong> video</strong></li>
<li><strong> copy writing</strong></li>
<li><strong> database programming</strong></li>
<li><strong> custom app development</strong></li>
<li><strong> 3D animation</strong></li>
<li><strong> interactive motion graphics</strong></li>
</ul>
</td>
<td valign="top"><strong>MEDIA DELIVERY SERVICES</strong></p>
<ul>
<li><strong>internet</strong></li>
<li><strong>email</strong></li>
<li><strong>social media</strong></li>
<li><strong> mobile device</strong></li>
<li><strong> radio</strong></li>
<li><strong>TV</strong></li>
<li><strong> newspaper</strong></li>
<li><strong>magazine</strong></li>
<li><strong> media release / PR</strong></li>
<li><strong> direct mail</strong></li>
<li><strong> bill board</strong></li>
<li><strong> live event</strong></li>
</ul>
</td>
</tr>
</tbody>
</table>
<p>Since 2004, Twin Creek Media has been a <strong>strategic</strong> and <strong>creative  marketing</strong> agency located in Kelowna, British Columbia. The firm has  carved a place in the marketing world by becoming known for <strong>integrated  marketing: combining the best of internet and digital with the  traditional mediums of print, radio, and TV</strong>.</p>
<p>We've structured our company a little differently than other marketing agencies.  We have 4 people on our executive team, and 12 part-time specialists on our creative team.   <strong>Clients get consistent leadership and project management, while scoring the specialized resources that make up our "dream teams".</strong></p>
<p>Normally, clients get "A" there, "B" the other place, "C" somewhere else, and run around between various companies fitting things all together.  The result: lack of clarity, lack of continuity, lack of harmony in the marketing message.  Instead, at Twin Creek Media clients get a well-rounded range of marketing services... from assessing the need, creating the materials, and choosing the right tool(s) for the job.  We fit in very nicely with SMBs (small/mid sized businesses) - companies with 10 to 50 employees.</p>
<p>Twin Creek Media aims to be the gold standard in integrated marketing.  Roughly half our staff are Gen X and Y - we understand the digital world.  We live the internet.  We breathe Google, Twitter, Facebook, YouTube, blogs, digital video, SEM, SEO, mobile apps... we know how to integrate the best of what today's technology has to offer with what is tried and true in the advertising universe - the big 3: print, radio, TV.  <strong> </strong></p>
<blockquote><p><strong>"We love integrated marketing.</strong> Assessing your market and understanding your target audience is critical.  Creating the concept, designing the visuals, and crafting the words are undeniably important.  But the correct delivery of the message is crucial for successfully engaging your audience.  Marketing channels are all different and each have there own strengths and weaknesses.  We want to use the right marketing mix for each client." - Cara Reed, Account Director</p></blockquote>
<p>We will not limit our services to one industry or one marketing tool.  Imagine marketing channels were colours of the rainbow... (oh boy, here comes the metaphor!) We will not limit our offerings to one colour.  If you want an just an expert in the colours of black &amp; white, there are a million of them these days... just Google it.  We want to use any and all colours appropriate to tell your marketing story!</p>


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