This mixed media installation looks like another marketing project for Audi on the surface, but it’s so much more than that. Audi Canada, together with Toronto-based ad agency Zulu Alpha Kilo and Slot Mods USA created a 1/32nd scale work of art that blends old-school playful R/C fun with brand passion, technology, and true craftsmanship….
Raise your hand if you’d like to know what the competition is doing to make money! Is your hand raised? No one is watching, it’s safe, go ahead. Other people will mock you, but they’ll probably use their inside voice so it’s all good. For many CEOs, Marketers, and Sales Reps, lead generation is a…
by James Shaw, Creative Director George Clooney EOnline.com, Sept. 13, 2009 “I’d rather have a rectal examination on live TV by a fellow with cold hands than have a Facebook page.” Having just read a book (Robopocalypse) about computers and machines ganging up on humanity and wreaking havoc, I have to say I can relate…
Social Media is a hot marketing topic this year in Kelowna! The number of inquiries we get about using social media for marketing has quadrupled in 2011. We have seen some media coverage in the traditional press too (see Face to Face is a click away). In the past year, we’ve had a chance to…
by Brad Trites, Account Manager, Twin Creek Media I am going to make a very bold statement: “There is no marketing tool available to small businesses more powerful than Facebook”. I guess after making a pretty big statement like that, I better support it. As a small business owner, the last time you took out…
- by James Shaw, CEO/Creative Director It’s been a very busy Q2 and Q3 at Twin Creek Media. As a Kelowna marketing agency with a special focus on internet marketing and web design, we never seem to be able to breathe long enough to update our portfolio with new launches and interesting case studies. In…
by James Shaw, Creative Director Are your customers ENGAGED with your message (or bored out of their minds)? When it comes to engaging your target audience, not all marketing channels are created equal…. You are competing with 1000′s of messages everyday. Your “target audience” is being bullseyed with so many random, off-topic, and boring attempts…
by Amelia Penner, Account Coordinator Last week we had an opportunity to participate in the 2010 Valley Wide Chambers of Commerce Event at the Historic O’Keefe Ranch. This year’s event attracted 500-600 people, and we had a great time meeting business people from across the Okanagan Valley. As a side note, here’s a quick message…
by James Shaw, Creative Director/Principal, Twin Creek Media In a word, yes. Newspapers have a unique place in the marketing world. For many, reading the local newspaper is nothing short of a sacred ritual along with their morning coffee and fuzzy slippers. I would say though that the relevancy of newspapers for the generations below…
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