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Social Media Marketing's Giant Hammer - Hootsuite

by James Shaw, CEO/Creative Director
Social Media Marketing is a lot easier with the right tools - organize, team share, update, schedule, and generally rock n' roll your Facebook, Twitter, LinkedIn pages with Hootsuite.

 Twin Creek Media has recently partnered with Hootsuite to make life easier for Okanagan businesses that market themselves on Facebook, Twitter, and LinkedIn. It is our tool of choice for social media management.  If you own or market a business in Kelowna, Vernon or Penticton, we can help you connect with other local businesses and customers through social media.  Take the conversation online, and join in the fun! Hootsuite will save hours of pain and frustration trying to manage a bunch of different accounts and keep up with the blur of activity.  Think of Hootsuite as your Giant Hammer in a world full of Fisher-Price squeaky hammers.

If you're just getting started with social media and wondering if there's any point for your business, read our Social Media 101 Guide first and download our handy Social Media Reference Card.

What's it about? HootSuite - Social Media Dashboard. With HootSuite, you can monitor keywords, manage multiple Twitter, Facebook, LinkedIn, Foursquare, and WordPress profiles, schedule messages, and measure your success.

Scheduled Updates: Optimize delivery by choosing the best time and date to reach your audience.

Monitor Mentions: See who is talking to you, and about you!  Don't miss out on what people are saying about your brand, company, and customer service (or lack of!) 

Spread Messages: Update multiple networks at once... easily send your update to Facebook, Twitter, LinkedIn without logging into each individual account.  You can pick and choose which network is updated - you don't have to post everything everywhere.

Social on the Go: Compose and converse on your iPhone or Android device.

Track Results: Measure success in real-time by click through to stats and exportable reports.

Team Collaboration: Manage multiple contributors without sharing passwords.

Custom Interface: Create your own lists, tabs, and colors.  Organize your information the way you want to see it.

Assign Tasks: Fine-tune your work and tasks by delegating to your team.