What do Nike, Apple and Volkswagen have in common? You guessed it, great advertising campaigns. But what makes them great? Sure, these brands' long-term campaigns are witty, original and they seem to speak to people. What's more, they apply a strategy our Kelowna marketing company hails as necessary for success: integrated marketing. What is 'integrated' marketing? It means your company breathes your…
Read MoreYou've probably heard about responsive web design in and around Kelowna. It involves building a website so it adapts to any device--desktop computers, tablets, and smartphones. But is that enough? As Kelowna web designers, a lot of our Twin Creek Media clients are asking: Do we need a responsive web design or a separate mobile website? Well, that depends. And the answer might be both. First, what's…
Read MoreThree, two...oh...you've lost them. A recent study on the cost of poor web performance shows 57% of users will abandon a website after just three seconds1. Google says it takes less than a blink of an eye--400 milliseconds--for users to get impatient with a page and flee...often for good2. At Kelowna website design firm Twin Creek Media, we think it's our job to build sites that are attractive as well…
Read MoreMobile Devices are Killing TV and the PC. They seek, they scroll, they shop. New statistics show people are doing almost everything on their mobile devices, leaving laptops and flat screens to start collecting dust. Like marketing analysts around the world, as a Kelowna web design firm, we've noticed our clients have seen a huge spike in mobile traffic in recent months. According to Google's Our Mobile…
Read MoreKelowna Social Media Experts Offer Advice on Managing Your Business's Online Reputation As a Kelowna marketing agency that specializes in branding, web design, and social media, at Twin Creek Media our clients often ask how they can boost word of mouth. Well, we've got two words: social care. Once upon a time, it was called customer service, and all a business had to worry about was having friendly…
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