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The Role & Importance of Brand Naming in Brand Positioning

May 26, 2026

The Role & Importance of Brand Naming in Brand Positioning

AI name generators are fast and free, but a great brand name takes more than an algorithm. Here's what the tools miss, and how brand naming actually works.

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May 24, 2026

Effective SEO Techniques for Organic SEO Traffic (2026 Update)

Organic SEO has changed more in the last two years than the decade before it. Here's what's driving rankings in 2026, and what to stop wasting time on.

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Effective SEO Techniques for Organic SEO Traffic (2026 Update)

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Social Commerce

November 29, 2023

Social Commerce

Have you ever been “inspired” to buy something on a whim, when doing your nightly scrolls on Facebook / Instagram or Tik Tok? Have you ever wondered how your social media knows exactly what you want; like…

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Predictive Analytics and AI in Marketing

November 20, 2023

Predictive Analytics and AI in Marketing

How This Dynamic Duo Can Help Us Predict Consumer Behaviour.

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What’s In A Face?

November 16, 2023

What’s In A Face?

Adding a face to your brand is both important and risky. This week’s podcast is a deep dive into the importance of a face for your business to drive results in the long run. We also discuss several pitfalls…

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Europeans Can Now Pay For Ad-Free Facebook & Instagram

October 31, 2023

Europeans Can Now Pay For Ad-Free Facebook & Instagram

Meta introduces an Ad-Free subscription model in Europe. Is it only a matter of time before it comes to North America?

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Branding No-No’s

September 20, 2023

Branding No-No’s

Don’t make these mistakes with fonts, colour, made-up words, and domain name selection.

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E-commerce, Conversations & Conversions

September 06, 2023

E-commerce, Conversations & Conversions

Embracing Technology: How conversations through ChatBots and Text Messages help drive conversions.

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Digital Marketing Agency vs. In-House Marketing: Which is Right for Your Business?

July 19, 2023

Digital Marketing Agency vs. In-House Marketing: Which is Right for Your Business?

Dive in to finally put your dilemma to rest!

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New Marketing & Advertising Grants Announced

June 01, 2023

New Marketing & Advertising Grants Announced

New grant for Okanagan businesses and another grant for BC Food & Beverage companies could help boost your company!

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