"Our Okanagan" Project and Twin Creek Media on TV
by James Shaw, CEO/Creative Director Last week Global Okanagan (or what some people remember as CHBC) featured a recent project that we've been heavily involved in over the past year. Called Our Okanagan, the project is a web-based local search engine and business hub that is focused on connecting local businesses and creating new opportunities for collaboration, employment, and investment. TIP: If…
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Kelowna SEO: Search Engine Optimization Revealed
by James Shaw, CEO/Creative Director We're pulling back the curtains today to show how our Kelowna SEO company gets results. SEO stands for Search Engine Optimization and is part of a larger topic called Search Engine Marketing (SEM) which the art and science of promoting a website on the internet through organic (unpaid) efforts, which is SEO, and paid efforts, like Pay Per Click (PPC) campaigns. …
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Online Communities As Countries
A fun look at how the web is taking over our world By Jennifer Thorimbert We've been looking at this comic from XKCD today, and pondering how the web is changing relationships, and how large our social network "countries" are. Here's a fun look at the numbers. Facebook 3rd Largest Country by Population That's right - with 500 million active users, if Facebook were a country, it would be the 3rd…
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Email Marketing Meets Social Media
by James Shaw and Amelia Penner Every business has a few "raving fans". These people are usually cherished individuals who talk about our company or group in such a nice way that more people become customers. This article is all about empowering raving fans! Hook up your social media accounts into your email blasts and you'll allow more sharing, recommending and commenting. Free PR anyone? ;-)…
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Facebook Places
By James Shaw and Amelia Penner Facebook has recently come out with its own version of location-based social networking: Facebook Places. Facebook Place is now available in Canada as of September 24. What is Facebook Places? Facebook Places is a mobile geo-location application that allows people to "check-in" to your business. If a person has a smartphone, they simply walk/drive/run/ski/bike/swim…
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