Is Social Media an Effective Marketing Tactic for Businesses in Kelowna?
Social Media is a hot marketing topic this year in Kelowna! The number of inquiries we get about using social media for marketing has quadrupled in 2011. We have seen some media coverage in the traditional press too (see Face to Face is a click away). In the past year, we've had a chance to leverage social media as a marketing tactic for a number of businesses in Kelowna have witnessed very positive…
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Best of the Okanagan: Reader's Choice Awards
We'd like to take the opportunity to say CONGRATULATIONS to a few of our clients that recently won awards in the Best of the Okanagan Reader's Choice Awards put on by Okanagan Life magazine. Way to go guys!
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Getting Started With Email Marketing
by James Shaw and Amelia Penner Newsletters are an extremely common form of communication between companies and their customers. Email marketing is a great way to advertise special offers, grow your audience, and communicate with your customers. Key Benefits of Email Marketing Maintains top of mind awareness through regular contact Drives traffic to your website Gives your reader something valuable…
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Engaging Customers - From Bored to Boombastic!
by James Shaw, Creative Director Are your customers ENGAGED with your message (or bored out of their minds)? When it comes to engaging your target audience, not all marketing channels are created equal.... You are competing with 1000's of messages everyday. Your "target audience" is being bullseyed with so many random, off-topic, and boring attempts to capture their attention that they've probably…
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