Tourism Advertising Ideas from a Kelowna Marketing Firm Like most modern tourism companies in the Okanagan, you probably have some semblance of an online marketing plan in place. But if you're not gaining the level of brand awareness or sales you desire, it might be time to consider using targeted campaign strategies used by the type of marketing firm Kelowna tourism operators recommend. At the very…
Read MoreAs the nearly official Napa of the North and with a sprawling, sun-drenched lake in our backyard, Kelowna is home to dozens of businesses in the tourism industry. In this niche, Okanagan websites have to be true workhorses--attracting, welcoming, enticing, informing, reserving, socializing, and even goodbye-ing today's tech-savvy tourists. Fortunately, over the years, our Kelowna marketing company…
Read MoreThe content is so concise, everything is just a scroll away. They're smart about how they use visuals to amplify a message. And they ask you to do something specific. These are the kind of websites we love, and the website design Kelowna could use more of. Just like with people, websites come in all shapes. There are all sorts, each with their own style, personality and strengths. The wonderful thing…
Read MoreThe business problems are common enough: sales have dropped off the phone doesn't ring enough your website looks like it was made in the '80s (and is held up with duct tape and an entire can of hairspray) your marketing needs a shot of adrenaline you have a sneaky suspicion your business isn't being found on Google competition has upped their game and you're losing out The potential solution is common…
Read MoreIn the old days (say five or 10 years ago), Okanagan websites were akin to business cards: static and basic. Since then, Kelowna marketing companies such as ours have been helping businesses and organizations see that websites can and should be so much more than that. They should be your star salesperson. Your trusty recruiter. Your friendly receptionist. Even your business analyst. Today's websites…
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