by Amelia Penner & James Shaw With a bit of creativity and effort, you can have a list of 1000's of people to stay in touch with via email. Best of all, it's really cheap! All companies should have a database of clients and prospective clients that they use for newsletters, promotions, etc. When using your list to send out announcements or run a promotion, its success is only as good as the people…
Read MoreFrom the desk of Sandra Ballan-Brown, COEDC For Immediate Release May 20, 2010 Central Okanagan/Kelowna - The winners were announced for the 2010 Dragon's Den Edition of the Young Entrepreneur Program May 17th at a special luncheon at the Coast Capri Hotel. The program is a joint initiative between the Central Okanagan Economic Development Commission, School District #23 Career Life Programs, and…
Read Moreby James Shaw, Creative Director Are your customers ENGAGED with your message (or bored out of their minds)? When it comes to engaging your target audience, not all marketing channels are created equal.... You are competing with 1000's of messages everyday. Your "target audience" is being bullseyed with so many random, off-topic, and boring attempts to capture their attention that they've probably…
Read Moreby Amelia Penner, Account Coordinator Last week we had an opportunity to participate in the 2010 Valley Wide Chambers of Commerce Event at the Historic O'Keefe Ranch. This year's event attracted 500-600 people, and we had a great time meeting business people from across the Okanagan Valley. As a side note, here's a quick message to the introverted, socially-inept who think that networking is only…
Read MoreOkanagan Valley Entrepreneur's Society - Using Social Media to Drive Business: Entrepreneur's Edition Town Hall Series Event Tuesday, March 30th, 2010, Ramada Hotel Kelowna Speakers: James Shaw - CEO/Creative Director, Twin Creek Media Susan Knight - Radio Announcer, SunFM99.9 Nick Kellet - Entrepreneur and Creator of GiftTrap board game Do you Twitter? Are you Linked in? Is your face on Facebook?…
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