Best Video Camera on Earth for $180
Quick Review of the Kodak Zi8 This is not a marketing related article like most of the posts on this blog, but it may interest readers in the marketing/production/design world nonetheless. Do you shoot interviews? Customer testimonials? Aspiring product reviewer or blogger? Impromptu capture-the-moment-around-town videos? Work events, grand openings, parties, birthdays, dog eating soap bubbles?…
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Are Newspapers Still Relevant In a Digital World?
by James Shaw, Creative Director/Principal, Twin Creek Media In a word, yes. Newspapers have a unique place in the marketing world. For many, reading the local newspaper is nothing short of a sacred ritual along with their morning coffee and fuzzy slippers. I would say though that the relevancy of newspapers for the generations below Boomers is increasingly questionable. My gut feelings tend to…
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Community Futures - North Okanagan Chooses Twin Creek Media
For Immediate Release March 11, 2010, Kelowna, BC This Okanagan photo has "portal" like qualities, no? Community Futures Development Corporation - North Okanagan along with Okanagan Partnership has awarded a local integrated marketing agency, Twin Creek Media, a web development project known (for now!) as the Our Okanagan Web Portal. Significant potential for collaboration, information flow, and new…
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Logo Design vs. Branding
A Thousand (cheap) Logos Will Never Replace THINKING First A counterpoint to a recent Kelowna Capital News article See the original article that sparked the debate: Tapping into our younger generation can pay dividends By Jennifer Smith - Kelowna Capital News Published: March 04, 2010 6:00 PM "...... The idea is simple. You post your specs, designers come up with a logo and the price they want for…
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The Power of Mobile Phones
Warning: No computer was touched (or harmed) during the making of this little article. To demonstrate the power of mobile marketing, I am writing, posting to our blog, and sharing the message ENTIRELY with my iPhone. For those reading, my point is simple... Your communications message can remain the same, but the delivery of that message has fundamentally shifted to anywhere, anytime, with instant…
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