Kelowna Marketing: What is Pay Per Click (PPC)?
Are you looking to maximize your online exposure with a Kelowna marketing agency? Or target just the customers you're looking for? But you're not sure how to get them, or what works the best? PPC, or pay-per-click, is a fast and cost-effective form of online advertising, that allows you to generate highly qualified traffic to your website. It's a model of internet marketing in which you pay a fee only…
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Kelowna SEO: Search Engine Optimization Revealed
by James Shaw, CEO/Creative Director We're pulling back the curtains today to show how our Kelowna SEO company gets results. SEO stands for Search Engine Optimization and is part of a larger topic called Search Engine Marketing (SEM) which the art and science of promoting a website on the internet through organic (unpaid) efforts, which is SEO, and paid efforts, like Pay Per Click (PPC) campaigns. …
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