Getting Started With Email Marketing
by James Shaw and Amelia Penner Newsletters are an extremely common form of communication between companies and their customers. Email marketing is a great way to advertise special offers, grow your audience, and communicate with your customers. Key Benefits of Email Marketing Maintains top of mind awareness through regular contact Drives traffic to your website Gives your reader something valuable…
Read More
Got a Store? Build Your Email List!
by Amelia Penner & James Shaw With a bit of creativity and effort, you can have a list of 1000's of people to stay in touch with via email. Best of all, it's really cheap! All companies should have a database of clients and prospective clients that they use for newsletters, promotions, etc. When using your list to send out announcements or run a promotion, its success is only as good as the people…
Read More