If you've ever worked with one of the digital marketing firms in Kelowna, you may have heard a bunch of buzzwords you might not be overly familiar with: HTML, meta data, hyperlinks½ The world of digital marketing is laden with a mishmash of acronyms and other ambiguous words that hold little significance to the everyday Joe. To get you up to speed, here is a handful of commonly used web design terms…
Read MoreKelowna companies looking for modern website design have more options than ever before½ just a few years ago website used to be viewed on computers. That's an odd statement at first glance, until you remember that web traffic coming from mobile devices now exceeds desktops! "75% of consumers prefer a mobile-friendly website, so why not give them what they want", state WhoIsHostingThis? Responsive…
Read MorePublishing interesting, sharable content to your website on a regular basis is a key market strategy that successful companies have been using for years. Content planning and publishing creates an upward spiral of online reputation building, industry credibility, and strong Google ranking.... which all lead to business growth. During the strategy stage of a website design project for our Kelowna clients,…
Read MoreI love this time of year in the Kelowna, BC... when winter fog rolls away for more than a few minutes, the sun breaks through for a high of +7 degrees and Okanagan locals start wearing shorts... any excuse will do for some people! Yesterday I was thinking of this great shoulder season that is so unique to our part of the world. It's almost a 3 season cross over - winter, spring, summer all at the…
Read Moreby James Shaw, Creative Director George Clooney EOnline.com, Sept. 13, 2009 "I'd rather have a rectal examination on live TV by a fellow with cold hands than have a Facebook page." Having just read a book (Robopocalypse) about computers and machines ganging up on humanity and wreaking havoc, I have to say I can relate to the growing chasm between technology lovers and technology haters. I'm not sure…
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