clients & results

Kestrel Ridge (Rykon Group)

01 —
BACKGROUND

The Upside of Downsizing

Kestrel Ridge is a residential development located in the hills of Kelowna, BC. Luxury living combined with easy access and maintenance appeals to Baby Boomers looking to escape the big city. 57 paired contemporary homes in Kelowna’s sought after Upper Mission offer more living space tailored to you, more light, more lake and city views—more everything.

02 —
PROJECT STORY

Real Estate Marketing Takes Flight

Twin Creek Media has worked with Kestrel Ridge from the very beginning, first on branding the development, and then on marketing strategy and development of all materials, both traditional and digital. Our media connections added more value to our advertising plan, passing on discounts with zero markup or commissions. Campaigns are optimized month-to-month for best results. Despite a somewhat flat real estate selling environment, the development has sold out Phase 1 and part of Phase 2.

Services Provided

Strategy
  • Market Research
  • Competitive Analysis
  • Strategic Planning
  • Budgeting
Design
  • Branding & Logos
  • Brochures / Print Collateral
  • Newspaper Ads
  • Magazine Ads
  • Photography
  • Marketing Videos
  • Social Media Setup
  • Marketing Copywriting
  • Website Design
  • Mobile Websites
  • Professional Website Hosting
Advertising
  • Search Engine Optimization (SEO)
  • Social Media (Facebook, Twitter, YouTube, LinkedIn)
  • Online Advertising
  • Email Promos & Newsletters
  • Blog Publication
  • Media Release Distribution
  • Website Link-building
  • Direct Mail Campaigns
  • Print Publications
03 —
RESULTS

300,000
People Reached Monthly

Social Media, Google, internet ads, plus newspapers, and magazines combine to reach potential buyers. Our team has kept the interest high with fresh project updates, including awesome photography and video.

10,200
Actions Measured

Launch, measure, pivot… it’s our mantra during the promotion stage. By treating advertising as a science as well as an art, we get better results. Actions like downloads, signups, phone calls - the stats all tell a story of what’s working and what’s not.

100s
Of Qualified Leads

Generating qualified leads for Kestrel Ridge is our top priority and our efforts have contributed to solid deals. It’s a great neighbourhood, you should really check it out. *Hint, hint*

Like what you see? Stop, drop and
open up our project quote form!