Needle-in-a-haystack marketing tactics help niche manufacturer Versatile Concrete expand its client base.

Versatile Concrete grew very quickly with their unique designs, and their reputation preceded them. Growing pains ensued when branding, strategy, and marketing weren’t aligned with the owners’ goals. Our team recognized that Versatile Concrete needed a robust strategy.

Twin Creek focused first on branding, key messaging, and carving out market position. Then we got to work with creating their core materials like photography, video, website, and social media accounts. Advertising and promotion creates a steady and reliable source of potential customers, while exposing their company to a much wider geographical area. Advanced measuring and reporting means no dollar goes unjustified. Positive return on investment is just as beautiful as a well-crafted concrete park bench.