Social Media& Profile Setup
Be visible, consistent and credible online. We set up and optimize the profiles that make you easy to find, trust and choose.
Step out of the shadows
Right now, you might feel like the Bruce Wayne of your industry, privately doing incredible work from the shadows. Unfortunately, in modern marketing, staying anonymous is not helping anyone. If your great business isn’t visible, consistent, and credible online, you’re missing the opportunity to be found, trusted, and ultimately chosen.
At Twin Creek Media, we help our clients build a strong digital footprint (a bat signal) that works for humans, search engines, and AI. So hop in your well-engineered sports car and let’s get to it!
How this service is structured
Usually a project of its own, scoped and quoted up front, and often paired with other brand, website and content work in the Make stage.
See the Make stageSocial media & online profile gallery
You’re in good company
Get found, get chosen
We must be honest with you: being great at what you do isn’t enough these days. If your online presence is incomplete, inconsistent, or scattered, you are not being the hero that Gotham needs. People (and search engines) need to know you exist, and they need to know who you are behind the mask.
Twin Creek Media ensures your profiles are correctly set up, fully optimized, and consistently maintained across the platforms that matter most. That includes:
Social media profile setup
- Meta (Facebook & Instagram) Business Suite: Business Manager, Page and Ad account setup, pixel installation, catalogue setup and optimization, and domain verification. If you have lost access to your Business Manager account and need to claim ownership, we also specialize in troubleshooting Meta ownership issues!
- LinkedIn Business Pages: Claim or set up your LinkedIn Business Page and ad account for reputation, recruitment, and B2B visibility.
- YouTube account creation: Most organizations have video content (promotions, meet the team, customer testimonials, how-tos, knowledge and education, projects). All this content should be centralized somewhere that benefits you. Hint: Google owns YouTube, so you get a search engine optimization bonus, too!
Online profile & directory setup
- Google Business Profile: Setup and optimizations for search visibility, reviews, map verification, and local SEO. This online profile is extremely powerful when used correctly. It’s like having a second website for many companies.
- Bing Places for Business: Microsoft’s free online directory that allows businesses to manage how their information appears across Bing Search and Bing Maps. It’s comparable to Google Business Profile and is designed to enhance your visibility in local search results, helping potential customers discover and connect with your business.
- Apple Maps setup: Setting up and verifying your business on Apple Maps has its own quirks and processes. It’s surprising how often Apple gets your address wrong, and people end up in the wrong place.
- Industry association listings: Business profiles such as Chamber of Commerce and industry-specific associations add credibility to your company and are important for your online reputation.
- Directory sync: 20 to 30 additional business profiles across sites like Yelp, Yellow Pages, and niche directories help build out your digital footprint. We’ll sync them with the correct information.
We can also build and manage social publishing calendars, write and post blogs, and coordinate email updates. This means your content stays fresh and your business stays visible.
We rely heavily on a strong online presence to attract guests to our backcountry lodge throughout the entire year, and Twin Creek Media has changed the game for us.
The 3 Paddle System
Map your journey. Make what’s missing. Move the needle.
Highlighted: what we recommend for Social Media & Profile Setup
Map
Map your journey.
Where are you now?
- Baseline Website Performance
- Competitive SWOT Analysis
- SEO/AI Search Audit
- Website Audit
- Polls & Surveys
Where do you want to be?
- Goal Setting: Vision
- Goal Setting: Financial
- Annual Budgeting
- Measurement Strategy
- Brand Positioning
- Customer Personas
How do we get there?
Make
Make what’s missing.
Move
Move the needle.
Growth happens when you put more paddles in the water. At Twin Creek, it’s not just our 3 Paddle System that gets results, but the fact that our whole team is in the boat and ready to add momentum to your business. The combination is so powerful, gaining back time for owners and directors, while adding serious new revenue.
Frequently asked questions
Why do my online profiles matter?
Being great at what you do isn’t enough if your online presence is incomplete, inconsistent or scattered. People and search engines need to know you exist, and complete profiles help you be found, trusted and chosen.
Which profiles do you set up?
We handle Meta (Facebook and Instagram) Business Suite, LinkedIn Business Pages and YouTube accounts. We also set up Google Business Profile, Bing Places, Apple Maps, industry association listings, and 20 to 30 additional directories.
Can you help if we’ve lost access to our Meta Business Manager?
Yes. If you have lost access to your Business Manager account and need to claim ownership, we specialize in troubleshooting Meta ownership issues.
Do you also manage our content afterwards?
We can. We build and manage social publishing calendars, write and post blogs, and coordinate email updates so your content stays fresh and your business stays visible.