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Articles from 2010
Social Media For Business – OVES Discussion Panel
James Shaw joined a social media panel for the Okanagan Valley Entrepreneur's Society at the Ramada Kelowna on March 30, 2010. Topics and video included.
Read articleSocial Media Marketing 101
Learn the basics of social media marketing, including strategies, engagement tips, and tools like Twitter and Facebook to boost your business success.
Read articleThe Power of Mobile Phones
James Shaw wrote, posted and shared this blog entry entirely from an iPhone in about ten minutes in 2010, to show how mobile marketing changes delivery.
Read articleLogo Design vs. Branding
A 2010 counterpoint to a Kelowna Capital News story on crowd-sourced logos: why a hundred cheap designs can't replace strategic thinking behind a brand.
Read articleCommunity Futures – North Okanagan Chooses Twin Creek Media
In March 2010, Community Futures North Okanagan and Okanagan Partnership chose Twin Creek Media to build the Our Okanagan Web Portal for local business.
Read articleAre Newspapers Still Relevant In a Digital World?
James Shaw weighs the NADbank 2009 readership data against his gut feeling and asks whether newspapers still matter to younger Okanagan audiences.
Read articleBest Video Camera on Earth for $180
A quick review of the Kodak Zi8 pocket camera: why James Shaw bought one for $180 for interviews, testimonials and events, and how it compares to pro gear.
Read articleIntegrated Marketing – It’s What We Do
Twin Creek Media's 2010 service overview: assessment, creative and media delivery under one roof for Kelowna businesses, from research to web to radio.
Read articleWhat Is Integrated Marketing?
A plain primer on integrated marketing communications: how online and offline channels work together to keep your message consistent. Shared in 2010.
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