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Strategy

Everything we’ve written on strategy, newest first.
Nov 2023Strategy

Social Commerce

Have you ever been “inspired” to buy something on a whim, when doing your nightly scrolls on Facebook / Instagram or Tik Tok? Have you ever wondered how your social media knows exactly what you want; like that really cool bike you’ve been looking at or that super cute sweater popping up on your newsfeed?…

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Nov 2023Strategy

Predictive Analytics and AI in Marketing

How This Dynamic Duo Can Help Us Predict Consumer Behaviour.

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Nov 2023Strategy

What’s In A Face?

Adding a face to your brand is both important and risky. This week’s podcast is a deep dive into the importance of a face for your business to drive results in the long run. We also discuss several pitfalls to avoid.

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Oct 2023Strategy

Location, Location, Location

Most businesses consider their Google Business Profile to be a road sign. It just exists to help people find you - and that’s that. But what if we told you that your Google Business Profile is one of your most significant digital assets and that you can do so much with it to support your…

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Sep 2023Strategy

The Agile Manager’s Playbook for Hybrid and Remote Workforce Leadership

As working environments continue to evolve in the wake of the pandemic, more and more companies are transitioning towards hybrid or remote workforces.

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Sep 2023Strategy

E-commerce, Conversations & Conversions

Embracing Technology: How conversations through ChatBots and Text Messages help drive conversions.

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Aug 2023Strategy

Videos, Photos, UX and Your Website

The importance of User Experience - especially in video, photo, graphics and navigation - to drive the brand message across a website and onto social media. 

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Jul 2023Strategy

Digital Marketing Agency vs. In-House Marketing: Which is Right for Your Business?

Dive in to finally put your dilemma to rest!

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Jun 2023Strategy

Why Your Business Needs a Marketing Agency: A Business Case

Marketing agencies can be key to taking your small business to the next level - but don’t just take our word for it! Let the results speak for themselves.

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Real annual numbers from a client like you, the common leaks, and what to fix first.