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Advertising

Everything we’ve written on advertising, newest first.
Apr 2017Advertising

Kelowna Marketing: What is Mobile Marketing?

More people use phones than laptops to get online, and most keep them close all day. What that means for your Kelowna website, apps and marketing.

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Nov 2016Advertising

Kelowna Marketing: What is Content Marketing?

Regular infographics, articles and videos bring Kelowna searchers to your website. How content marketing works, using a custom cake business as an example.

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Oct 2016Strategy

Trick or Treat: Digital Marketing Halloween Special

Americans spent about US$7 billion on Halloween in 2016. Where the money went, why only 21% was spent online, and what it says about omni-channel.

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Oct 2016Advertising

Social Media for Kelowna Businesses: What is Facebook Marketing?

Facebook has over a billion active users. How Kelowna businesses use it to keep customers informed, build a brand identity, reach people and drive sales.

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Sep 2016Advertising

Digital Marketing in Kelowna – 3 Minute Intro

Get a quick intro to digital marketing in Kelowna! Learn key strategies to grow your business online in just 3 minutes.

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May 2016Advertising

Complete Guide to Google Pay-per-Click Ads

Maximize your ROI with Google Pay-Per-Click ads! Learn how to set up, optimize, and manage PPC campaigns for better traffic and conversions.

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Mar 2016Advertising

Tourism Advertising Ideas from a Kelowna Marketing Firm

Facebook ads, email and a high-ranking website are a start. Targeted campaign ideas to raise brand awareness and bookings for Okanagan tourism operators.

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Mar 2016Strategy

Get It Booked! How to get the Most Out of Your Kelowna Tourism Website

Maximize your business's visibility with the Kelowna tourism website! Learn how to optimize your listing and attract more visitors to your business.

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Oct 2014Advertising

The History of Advertising In 60 Seconds

Adobe and Mashable say branded advertising is 300 years old. We think people have advertised far longer, from ancient Babylon to Rome, and tell the story.

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