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Field notes for growing businesses
Latest · Strategy
Is It Time to Bring in a Marketing Agency? Here’s What You Need to Know.
Looking to scale your marketing efforts? Learn when to outsource and how a professional agency can streamline processes, boost performance, and help your business grow with proven strategies.
Read articleKelowna Web Design: Why Your Business Needs a Mobile Website
In 2013, 74% of Canadians browsed on a smartphone and 24% bought on one. The mobile traffic numbers and what they mean for your Kelowna business website.
Read articleWhy You Should Care About Social Care
Boost customer loyalty with social care! Learn why responding to customers on social media matters and how it impacts your brand’s reputation.
Read articleMixed Media Installation: Audi Toy Racetrack
Audi Canada, Zulu Alpha Kilo and Slot Mods USA built a 1/32 scale racetrack controlled by iPads, and James Shaw explains why it is marketing at its best.
Read articleKelowna Marketing Agency Speaks Out on “Small is Good”
Our January 2013 press release on why a boutique Kelowna marketing agency thrives in between, as Twin Creek Media entered its ninth year in business.
Read article‘Newsjacking’ – How to Share the Limelight
Newsjacking ties a press release to current events so editors pick up your story. How it works, why free coverage beats ads and how to try it.
Read articleIs Your Business Calling on Moms in Your Social Media Strategy?
58% of Canadian moms visit social networks daily and 63% will like a brand page. What a 2012 study means for your social media strategy and where to focus.
Read articleCrowdsourced Digital Turkey Drive Success!
In December 2012 we ran a turkey drive on Facebook for the Kelowna Community Food Bank, where photos of turkeys became real ones. Thanks, everyone.
Read articleTaking a Shot at Pinterest: Tips for Businesses
Pinterest had 10 million monthly visitors in 2012. Tips for businesses, from pinning your own photos to linking to your site and following related brands.
Read articleThe Age of Access: Report Proves Consumers use Social Media More and in New Ways
Consumers are increasingly using social media on mobile devices, making responsive web design essential. Learn about the rise in social media usage and its business impact.
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