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Strategy
Why You Should Care About Social Care
Boost customer loyalty with social care! Learn why responding to customers on social media matters and how it impacts your brand’s reputation.
Read articleMixed Media Installation: Audi Toy Racetrack
Audi Canada, Zulu Alpha Kilo and Slot Mods USA built a 1/32 scale racetrack controlled by iPads, and James Shaw explains why it is marketing at its best.
Read article‘Newsjacking’ – How to Share the Limelight
Newsjacking ties a press release to current events so editors pick up your story. How it works, why free coverage beats ads and how to try it.
Read articleIs Your Business Calling on Moms in Your Social Media Strategy?
58% of Canadian moms visit social networks daily and 63% will like a brand page. What a 2012 study means for your social media strategy and where to focus.
Read articleTaking a Shot at Pinterest: Tips for Businesses
Pinterest had 10 million monthly visitors in 2012. Tips for businesses, from pinning your own photos to linking to your site and following related brands.
Read articleDigital Xmas Turkey Drive!
Twin Creek Media CEO James Shaw had a goofy idea about crowdsourcing turkeys for families in need this Christmas.
Read articleVideo Voodoo: How Your Business Can Use YouTube to Woo Google
As SEO and web design experts in Kelowna, at Twin Creek Media we often hear from clients who are desperate to butter up the almighty Google.
Read articleWeb Design Conundrum: Following Trends vs. Being Authentic
Struggling with web design choices? Learn how to balance aesthetics, functionality, and user experience to create a site that works for your business.
Read articleSearch Engine Optimization: Periodic Table Infographic
James Shaw shares a one-page periodic table of search engine optimization from 2012 and why it makes SEO easier to explain to clients.
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